USPS Promotions & EDDM
USPS Every Door Direct Mail® (EDDM®) — We make it easy!
EDDM is an affordable, targeted direct mail program that allows businesses to promote themselves to the local community. Whether you’re announcing a grand opening, a special sale, or limited-time promotion, let Bolger help you design your direct mail, select the neighborhoods and demographics, print your mailpiece, and deliver it to the postal center based on the date you’d like it to arrive to your recipients. No paperwork, no hassles, no stress—no problem.
USPS offers two types of Every Door Direct Mail programs.
EDDM BMEU® Bulk Mailing Features:
- Best for large volume mailers
- Enters the postal system at a BMEU (Business Mail Entry Unit) location
- No volume limit on size of the mailing, multiple ZIP codes can be selected
- USPS Marketing Mail Flats currently mail for as low as $0.164 per piece
- Up to 3.3 oz.
- Pay with a bulk mailing permit
EDDM Retail® Features:
- Minimum 200, maximum 5,000 pieces per day per ZIP Code
- Mail enters the postal system at a local retail post office location
- No special mailing permit needed
- EDDM Retail® USPS Marketing Flats currently mail for $0.191 per piece
2020 USPS Promotions & Incentives
Each year, the USPS announces an annual calendar of promotions and incentives designed to encourage direct mail marketers to integrate mail with technology and new print techniques. Bolger’s direct mail specialists can show you how to leverage these incentives to realize postal savings while creating highly-engaging direct mail. From concept and design to data, personalization, and print, the design and direct mail experts at Bolger are trained to handle every detail.
Check out the 2020 USPS Direct Mail Promotions HERE.
